Nowadays, thanks to digital tools, high-quality communication is within reach for everyone. Kompass gives you 5 reasons why 5 essential marketing .
1. An up-to-date website 5 essential marketing
One-third of French czech republic phone number data VSBs/SMEs still don’t have a website! (FR) However, a website is the foundation of your marketing strategy.
Effectively an online business card, it should in excellent condition because it is often the first point of contact between you and your future customers. (FR)
Between free options, specialized agencies, and independent developers, there are solutions for any budget. (FR)
A few golden rules to remember:
Think UX (User Experience)! Your website should be simple and easy to use.Work on your SEO to increase your visibility among your targets. (FR) Register for online directories!Regularly update content to encourage the customer to come back.Adapt your website to be mobile-first using responsive web design.
2. A strategy optimized for social media
Having a website modern security suites is good, but you must also have a social media presence to stand out.
The perfect complement, a website will help you increase visibility and notoriety by giving you direct contact with your customers and prospective customers.
Before getting started, develop a strategy and an editorial policy. You can refer to the article written by the Kompass team giving you tips to get the most out of Facebook, LinkedIn, Twitter, YouTube, and Instagram based on your resources and needs. (FR)
Keep in mind that a well-thought-out social media presence should be considered an investment—more of time than money.
In the digital age, cultivating a modern and connected image is essential to your business, a matter of survival! (FR)
3. Emailing, the ROI channel!
Email still has some good phone number vietnam days ahead of it! It remains users’ preferred channel to interact with brands. (FR)
There are multiple advantages: A campaign can be launched in less than an hour, it quickly reaches a maximum number of targets, and it is considered the champion of ROI by 83% of marketing professionals! (FR)